Everything involving social media and online interaction

Social Media

Guidelines for Expanding Your LinkedIn Network

Guidelines for Expanding Your LinkedIn Network

LinkedIn is a leading social media network with more than 100 million members. It is a powerful tool which individuals and businesses can use to connect with others in their respective industries. Here are some strategies which will help you build and expand your LinkedIn network: 1. Build connections continually Taking advantage of connection opportunities … Continued

How social media could impact your SME

How social media could impact your SME

Whether you’re new to the business scene or not, you’re probably already aware of the tremendous impact social media is having on the online community. The truth is, fewer and fewer consumers are heading to the high street for their purchasing needs. As shown by the recent closures of popular stores like HMV and Blockbuster, … Continued

Four Ways to Use Yelp and Google+ to Manage Customer Reputations

Four Ways to Use Yelp and Google+ to Manage Customer Reputations

Locals, travelers, and newcomers to an area rely on social media to get tips on businesses to frequent. Getting lunch with friends, visiting a hardware store, or searching for a good pub? Many people will seek out both new and established businesses online to get the scoop on their services and products. Companies that manage … Continued

What Does A Social Media Marketer Do?

What Does A Social Media Marketer Do?

Our worlds, both professional and personal, revolve around social interactions. When it comes to taking those interactions digital and utilizing the vast platform of the internet, many can quickly become overwhelmed with the sheer size and scope of some of the networks readily available to us (Facebook, Twitter, LinkedIN, etc.) – let alone, how to use these … Continued

5 reasons your business should be active on social media

5 reasons your business should be active on social media

It’s no secret that the Internet has completely shaped they way we promote our business. Whether that be professional or personal, having an active voice on social media has fast developed into a necessity of the twenty-first century. Using social media properly to benefit your business can be extremely effective.  So effective in fact that … Continued