The new era of the cloud—together with the expected explosion in connected devices and the dynamic applications optimized for them—information can be continuously fed to cloud-enabled “big data” and analytic engines, opening up the promise that all of marketing could migrate to a true real-time Internet marketing model.
One useful way to dissect the Cloud market is to quantify what it means to telcos. Not only might they use it internally for their own IT operations, but it’s now the most strategic factor affecting their enterprise customer market, i.e. How do they build and sell ‘Telco Cloud Services’? read more
More than one and a half years back, I made a tweet asking people When startups grow, do they stay in the cloud or move to their own datacenter? I got multiple responses with some saying that they will continue to stay in the cloud as they don’t have to incur Capex and they can stay lean and others saying that they will move to their own datacenters. I was always curious to know the thinking that goes on among those who matter in such successful startups.